X just launched Trend Genius ads, which leverage the power of AI to place your ads precisely when conversations around trending topics are reaching a fever pitch.

Trend Genius Ads empowers you to target specific conversations happening in real-time on X, ranging from sports to fashion. When discussions surrounding these topics spike organically, your ad swoops in, capturing the audience’s attention at the most opportune moment.

In a nutshell, this means no more throwing spaghetti at the wall and hoping it sticks. You can now target niche conversations relevant to your brand, ensuring your message reaches the most interested audience.

You can read more here.