Motorola
B2C
Netizency manages Motorola’s social media presence in the UAE and KSA across Facebook, Instagram and Twitter
Assignment Objectives
- Building brand awareness positioning Motorola as the leader of innovation in technology
- Driving sales targeting different phones at different price points to its respective audiences
- Generating engagement to increase SOV in the respective markets
Target Audience
- Techies
- Luxury shoppers
- Millennials
Netizency’s scope
Scope of Work
Content Creation
Marketing Campaign
Key Highlights
14% to 40%Increased positive sentiment
200kEngagement
Deliverables
- Strategic content development leading to sales
- Creation and execution of campaigns, launching new phones - Content creation, community management and influencer management
Sample content