LA Food Trends

  • B2B
  • Food & Beverage
  • Retail

Prototype to showcase the business potential of social listening. Evaluated the social media conversation in LA to identify potential food trends in Dubai for 2020.

Assignment Objectives

  • Find the public’s culinary preferences
  • Identify trends actionable for business recommendations

Target Audience

  • General population of Los Angeles, USA

Netizency’s scope

  • Keywords Identification
  • Social Listening
  • Analytics
  • Identify food-related keywords
  • Correlate social listening findings with web search activity
  • Analyze topic mentions, relationships, and popularity

Sample content

Results

  • Identified the highest growing cuisine, diet type, and restaurant type in LA
  • Found high potential as well as niche business opportunities for the F&B sector in the city