LinkedIn’s leap into streaming video ads
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Brace yourselves for LinkedIn infiltrating your leisure time, as job adverts suddenly barge into your Netflix and chill nights.
LinkedIn’s latest advertising fix promises to give your campaigns a taste of good ol’ television glory. The company is currently testing a streaming placement for video ads, as part of its Audience Network expansion efforts.
This feature allows marketers to strategically position In-Stream Video Ads in pre-roll and mid-roll alongside long-form video content on trusted publisher sites.
As the popularity of streaming platforms continues to skyrocket, LinkedIn’s new video ads can easily place your brand in center stage, with a generous sprinkle of TV-like reach.
Who said you can’t stumble upon your next dream job while unwinding after a tiring day?
Read more here.