Meta is making a big push in video advertising, unveiling a suite of new AI-powered tools at Advertising Week. 

One of the announced updates is “Video Expansion,” which uses AI to automatically adjust video assets to fit different aspect ratios. This ensures your ads look their best across various platforms – from Facebook and Instagram feeds to Stories and Reels. No more worrying about awkward cropping or wasted space!

Next is “Image Animation,” a tool that allows advertisers to convert static images into fully animated video content, marked as a game-changer for smaller businesses or those lacking extensive video resources. 

These advancements highlight Meta’s renewed focus on video advertising. With the power of AI, Meta offers advertisers a range of tools to create compelling video ads, reach target audiences, and stand out on its platforms. 

You can read more here.