QNB Group

  • B2C
  • B2B

Netizency has been managing Qatar National Bank’s social media presence on Instagram, Facebook, Twitter, Snapchat, LinkedIn and YouTube for 10 consecutive years to date.

Assignment Objectives

  • Position QNB as a strong key player on social media
  • Generate engagement and humanize QNB’s brand image through social media
  • Increase awareness of QNB’s local and international offerings

Target Audience

  • High-value nationals and expatriates
  • Mid-value nationals and expatriates
  • High and mid-value international customers

Netizency’s scope

  • Strategy
  • Content Creation
  • Live Event Coverage
  • Social Listening
  • Social Media Moderation
  • Promoted Ads
  • Strategy development and performance analysis
  • Content creation and live event coverage
  • Social community management and social listening on Twitter, Instagram, LinkedIn, Facebook and YouTube while adhering to strict response times to ensure customer satisfaction
  • Running promoted ads across all social channels on a local and international level

Sample content


  • 6k Engagement

  • 41m Audience size

  • 686m Impressions last 3 years