SEHA (Abu Dhabi Healthcare Services)

  • B2C
  • Government
  • Healthcare

We manage SEHA’s social media content and presence across Facebook, Instagram, Twitter, and LinkedIn since January 2020

Assignment Objectives

  • Establish thought leadership in the nation’s battle against COVID-19
  • Increase awareness about and footfall at facilities and services

Target Audience

  • Primary: Abu Dhabi residents
  • Secondary: Healthcare professionals

Netizency’s scope

  • Content Creation
  • Marketing Campaign
  • Analytics
  • Content creation and management, video production, media planning, influencer management, campaign development, activations, and analytics

Sample content

Results

  • 144% Engagement

  • 35% Audience size

  • Complete revamp of visual style to be more appealing and accessible