Instagram’s improved post boosting

Instagram has rolled out an important update, now enabling users to boost posts with music, albeit with a unique twist. 

Users have the option to include copyrighted music in their posts, but there’s a catch – they must agree to boost the content without the accompanying music. This means that while the boosted version can’t include the music, the original content remains unchanged.

The feature strikes a chord by letting users enjoy the best of both worlds – wide reach that music can bring to posts, while sidestepping any licensing hiccups in boosted content. 

This reflects Instagram’s commitment to enhancing advertising capabilities while respecting copyright and licensing.

Read more here.