YouTube is making a creator-friendly move that could put more money in content creators’ pockets. The platform announced an expansion its manual review process for videos flagged with “Limited or no ads” ratings, aiming to catch mistakes in their automated system.

What’s Changing?
Currently, when YouTube’s algorithms slap a video with the dreaded “yellow icon” (limited monetization), creators must manually request a human review. Soon, YouTube will automatically send these flagged videos for human review—even if they’re still set to private!

The rollout will start small, applying to a limited number of creators before expanding further. This cautious approach makes sense. YouTube needs to ensure their review team can handle the increased workload without creating massive backlogs.

The Triple Win
The update benefits for everyone involved:

• For creators: Faster monetization and fewer wrongly demonetized videos. No more waiting anxiously to see if your content will make money or wasting time on unnecessary appeals. 
• For YouTube: More ad inventory to sell to advertisers. Every video upgraded from “limited ads” to “fully monetized” represents more premium advertising space YouTube can offer to brands.
• For the algorithm: Better training data from human reviewers, leading to improved automated decisions in the future. 

The only catch? These reviews might take up to 24 hours to complete. But that seems like a small price to pay for potentially unlocking full monetization!

To know more, click here.