Facebook to allow users to create alternative profiles

Hoping to get users active on Facebook again, the platform is currently exploring a feature that allows users to add up to five profiles from a single account.

The profiles can target different audience groups; one could be for friends, another for colleagues, and a third one for family members. As a result, users might be encouraged to post more frequently without having to filter out their content.

Facebook spokesperson Leonard Lam commented on the new feature as follows:

To help people tailor their experience based on interests and relationships, we’re testing a way for people to have more than one profile tied to a single Facebook account. Anyone who uses Facebook must continue to follow our rules.”

Yikes. Thanks Facebook, but no, PLEASE #TryAgain!

Learn more here.

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